Ben Fogle ‘hoops’ To Encourage Brighton To Sign Up To Set New Record
Published 16th Mar 2010 by Amie Keeley

On 29th January, Ben Fogle showed off his hula hooping skills to officially launch the Hula Hoops Hoopathon campaign in partnership with Sport Relief. Now we’d like to encourage Brighton residents to start practicing their hula hooping skills in preparation for setting a new world record at the Flagship Sainsbury Sport Relief Mile event at Brighton & Hove on 21st March.



Ben demonstrated his hula hooping skills in a bid to encourage the public to register for a place at one of the 16 Hula Hoops Hoopathons where thousands of people will simultaneously hula hoop across different locations for two minutes to set a new hula hooping record. Ben also became the first of a string of well known faces to rise to the Hula Hoops Two Minute Celebrity Challenge and managed the full two minutes, he will be the first to go up on the official celebrity leader board on www.hulahoops.com



Helen Warren-Piper, Bagged Snacks Marketing Director, comments: “We are incredibly excited to be an official partner of Sport Relief. Hula Hoops are a fun snack for everyone and by bringing back a favourite childhood past time the Hula Hoops Hoopathon campaign is set to create a lot of fun whilst raising money for a great cause.”



The Hula Hoops Hoopathons are taking place across the country at the 16 Flagship Sainsbury’s Sport Relief Mile events including Brighton & Hove on Sunday 21st March. Book a place at www.hulahoops.com and get sponsored to raise loads of cash for this fantastic cause. But, if hula hooping sounds like a bit too much effort, just pick up a special pack of Hula Hoops and find out how to make a donation. Hula Hoops will donate £1 for every donation of £1 or more, made via text or online, using special packs of Hula Hoops.

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